Categories
Public Relations

RAW TRAVEL’S “TRIBAL TOURISM” SHOWCASES BEAUTY & HOPE OF PINE RIDGE

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 –  Nation’s Poorest Reservation Gets a Helping Hand from Nation’s Most Watched Travel Show – 

 NEW YORK, NY:  November 18th, 2015 – AIM Tell-A-Vision® Group (AIM TV) announced today that its syndicated television series Raw Travel® will debut “Pine Ridge – Tribal Tourism” this weekend November 21 & 22, 2015 to kick off the Holiday Season of thanks and giving.

The Oglala Lakota Sioux Indian reservation in Pine Ridge, South Dakota is one of if not the poorest area in the entire United States. On the reservation it is reported that:

  • Average annual per capita income is estimated at just $4,000 annually.
  • Unemployment is over 80% and it’s estimated that over half live below the poverty line.
  • Teen (and even pre-teen) suicide is estimated to be four times the national rate.
  • They have the second lowest life expectancy in the Western Hemisphere (second only to Haiti).
  • Diabetes is eight times (and infant mortality three times) the U.S. rate.
  • There is a massive housing crisis with multiple families often crammed into small mobile homes, many without running water or adequate sewage.

However, thanks to a distinctive culture that incorporates ancient traditions and language, Pine Ridge is an emerging destination for travelers interested in “Tribal Tourism.” This is helping Pine Ridge residents hang on to their culture while creating a much needed economic boost. Raw Travel is raising awareness by highlighting an inspiring blend of locals, transplants, travelers and volunteers who are working hard to improve conditions. The show aspires to cultivate tourism on Pine Ride while celebrating its heritage.

The episode was intentionally filmed over the U.S. Independence Day Holiday Weekend (July 4th) and incorporated local talent (camera, crew and artists) to produce the episode.

“Raw Travel Pine Ridge is not poverty porn. We focus on people who impact lives daily. With the heartbreaking and rampant suicide rates, Native American youth in particular need our help. In addition to the basics, most don’t have access to pastimes like after school programs, movie theaters or even a swimming pool,” states Executive Producer, Robert Rose. “It’s unacceptable to me that this situation exists anywhere, but especially in the most powerful economy in the world. The people of Pine Ridge are resilient and hospitable in the face of adversity few of us can comprehend. I hope this episode will not only raise awareness, but also motivate others to donate, volunteer or travel to the reservation.”

The producers have created a micro website www.RawTravelPineRidge.com as a resource for people who wish to learn more with additional video content, links to help and travel tips. They are using crowdfunding to raise funds via www.CrowdRise.com/RawTravel and by selling limited edition “Still Here… Still Proud” T-shirts designed by young Pine Ridge graphic designer, Jimi La Pointe.

Raw Travel is also donating money raised through the sale of an upcoming special DVD release and pay-per-view fundraising screenings of the international-cut version of the episode. Funds raised will be allocated for after school programs in cooperation with the Red Cloud School featured in the episode.

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SPECIAL THANKS TO

Raw Travel’s Pine Ridge initiative was assisted by Jim Clements (Artwork), Manhattan Screen Prints (T-Shirts), Pine Ridge Chamber of Commerce, Medicine Root Films, Red Cloud School & Heritage Center, Re-Member, Batesland Pow-Wow, Wakpamni Bed & Breakfast, Prairie Wind Casino, KEVN-TV Black Hills Fox 7 (Rapid City, South Dakota), Sequoia Crosswhite (music), Scatter Their Own (music), Alliance of Tribal Tourism Advocates, Daphne Richards-Cook and many more.

ABOUT RAW TRAVEL

Raw Travel is an authentic, adventure travel and lifestyle television series currently in its 3rd season and airs in over 140 U.S. Cities (91% of the U.S.). It is broadcast in syndication on local affiliates (Fox, CBS, ABC, NBC, CW, My, etc.) as well as on a variety of outlets internationally in Asia, Europe, Africa and more.  Raw Travel showcases the rapidly growing wave of socially and environmentally aware independent travel. The series weaves together themes of ecotourism, voluntourism (giving back) with underground music and authentic culture in a way unique to U.S. television. More information can be found at www.RawTravel.tv and viewers can visit www.RawTravel.tv/wheretowatch for a complete listing of cities, affiliates and time slots in the U.S.

ABOUT AIM TELL-A-VISION GROUP

AIM TV is an independent content, production and distribution company founded by media executive and entrepreneur Robert G. Rose. AIM TV aspires to produce and distribute positive, compelling content that reflects its mission of presenting Media That Matters. Visit www.AIMTVGroup.com for more information.

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Categories
North America

Giving Back: Adopt-A-Native-Elder

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While filming in Park City, Utah this summer I fortuitously came across a promotional flyer for a program called “Adopt A Native Elder” and was immediately intrigued. We made contact and interviewed founder, Linda Myer and her dedicated staff and volunteers at their warehouse in Salt Lake City where they were packing for an upcoming “Food Run”.  According to their website, the Adopt-A-Native-Elder Program exists to create a Bridge of Hope between Native Americans and other cultures.  They do this by providing food, medicine, clothing, fabric and yarns to help these Elders, some of whom are in their 80s and 90s or even older. 

As they have become elderly, it has become more difficult for them to support themselves on the Land in their traditional ways. After my interview with Linda and Roger, the organization’s Navajo interpreter and ambassador, I was so taken with the program that I pledged then and there to participate in an upcoming food run.

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Months later, I was finally able to fulfill my pledge by participating in the Many Farms Food Run in a remote area of the Navajo reservation in Arizona and it was as amazing as I expected.

I flew into Phoenix on some business the day before and then drove almost 5 hours to the meeting point in Chimle, Arizona. I arrived late at night at the lovely Best Western hotel in town and woke up early to meet up with the volunteers and to get briefed at breakfast.

Linda immediately spotted me and after our greeting graciously asked if I’d brought any long pants (I was wearing 3/4 length pants). Luckily I had. It turns out the Navajo are conservative and to show proper respect, the volunteers are asked to dress conservatively with the females wearing long skirts and men wearing long pants. No sleeveless t-shirts either. The main thing is to keep oneself covered.

Linda introduced me to the group of volunteers as I nervously apologized for my inappropriate dress (an unintentional but now long running theme throughout the show),  and everyone laughed. It was a jovial, giving and welcoming atmosphere with approximately 50 or so volunteers from all over the U.S. including Utah, California, Texas, Indiana and at least one other person from New York City.

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It was a somewhat older adult crowd with many retirees taking advantage to give back, but there were also younger folks and families with kids as well as solo travelers in attendance. The kids particularly impressed me with their selfless attitude and commitment. In my view, these kids are bound for a lifetime of giving, empathy and betterment. I spent a lot of time with them and found their maturity and character at such a young age simply inspiring.   

We left in convoy from the hotel and arrived at the gathering point on the reservation around mid morning before any elders would arrive, some making a several hour journey in from remote corners of the reservations and many arriving in walkers or wheelchairs, many of which had been donated. It was obvious that many rarely if ever are able to leave home but the ANE Foodruns are special occasion for these folks.

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Not only does the event allow them to stock up on food and other necessities to get them through the winter, they view these ANE occasions as social where they are able to fellowship and see old friends be they fellow tribes people or volunteers from ANE, many of whom have been coming for years and have developed long held bonds and relationships with the Natives.

Witnessing deep friendships that transcended generational, ethnic and cultural gaps was perhaps the most heartwarming part of the entire Food Run process

The elders were as sweet as could be and they and their caretakers (if they had them) of sons, daughters, grandsons, granddaughters, etc., were grateful and appreciative. Many of the elders did not speak English but as always, smile and a warm handshake or hug bridged any language or cultural barrier. Some of the Natives also brought gifts for exchange (rugs, yarn, etc.) giving the event a festive rather than charitable feel. 

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The ANE foodruns have been going on for over 30 years and by now, it’s run like a well oiled machine. Every possible scenario was covered and it was obvious this organization is a “waste not, want not” kind of place. The support that ANE receives goes directly to the native elders with very little administrative overhead that you would find in a larger organization.

They know by now the things that the elders most need. Items that might seem humdrum to you and I such as work gloves, knit hats, hand lotion, instant coffee, peanut butter, yarn, etc. Every elder is taken care of and every effort was made to create an event that was more of a celebration of a culture among good friends rather than a charity give away.  There were skits, entertainment, games and giveaways along with a wonderful buffet style lunch that was a mixture of Native and non Native food. 

Indeed, it was hard for me to keep a dry eye during the parts of the day. The love and good will flowing from Native to Non Native and back was palpable. When the young Native children showed up for their toys, I thought I would lose it.  Simple pleasures from kids who don’t know a thing about a computer or video game but who were absolutely thrilled with a new plastic toy car or action figure that most kids in our country today would simply sneer at. 

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The Elders.. the kids.. the volunteers… the love… the warmth.. in the peaceful (if hot and dusty) setting of the Arizona desert, it was surreal as well as a mind and life altering.

I hope I’m able to actually “adopt” a native elder or return on a Food Run soon and while it remains to be seen, it’s a memory I’ll treasure and keep for life.

I encourage you to find out about the ANE and see if it’s for you and if you are so moved, participate on a Food Run or Adopt-A-Native-Elder yourself. Please visit their website HERE and look for their segment in 2016 on Raw Travel.

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